Unfortunately the questions are a bit more complicated. What does it take to be a value to our community, our employees and our shareholders? What does it take for a company to open its’ doors and keep them open? What factor(s) weighs most heavily on the decisions we make as a company today and how do those decisions effect the next generation of associates, treatments, products and the environment?
Cox Industries has long been concerned about our impact on our communities and the environment and that concern has been seen not only in product and service innovations but in our relentless research into safer and more efficient ways to produce our products. Involvement with Green Globes, Green Guard and EPA WasteWise programs, products receiving the Good House Keeping Seal and Energy Star Ratings and our six decade long commitment to purchase wood from well managed Pine Plantations (recently documented by SFI and FSC certifications) are just the surface of our sustainability initiative.
But is it “Green”?
Let’s try to un-muddy the water a bit. First of all, “green” is a color. No more, no less. No doubt, by now, you may have heard of “green washing”. This is when a product or service is represented as something that is better for the environment than what is currently available. As of late there has been such a mass abuse of the term “green” it could be classified as pandemic. The true definition of whether something is sustainable or not is to measure equally a product’s or service’s impact on the environment, on society and on the bottom line. Our logo is “Green” our business is sustainable.
Formed in 2008, the Cox Industry’s Sustainability Advisory Panel is made up of university professors, philanthropists, conservationists and business Leaders coming together to help guide the decisions we make and lend a valuable outside perspective on the impact of those decisions on the environment, on society and on the bottom line.
For the communities that rely on us, as a responsible employer, sustainability means we are making the financial decisions that will keep us profitable for the years to come. Thus allowing us to increase our employee base, expand our product lines and make sure both remain strong contributors to the communities where our businesses operate and our employees live.
For our customers sustainability means we are supplying the most efficient and effective building materials available and we stand behind the commitments we make on service and quality. It also means we are up to date on current certifications and practices, which allows them to participate in sustainable building projects. But most importantly, sustainability means we stand with our customers to improve the products and services that will help them build their business.
For more information about the overall Cox Sustainability Initiative or any specific program, please don’t hesitate to contact us at 800-476-4401.